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GEO agency – Generative Engine Optimization

Visible in ChatGPT, AI Overviews & Perplexity

More and more buying decisions no longer start on Google, but in AI answers. As a GEO agency from Berlin, we use Generative Engine Optimization (GEO) and Answer Engine Optimization (AEO) to make ChatGPT, Google AI Overviews, Perplexity and Gemini cite your company as a trusted source and actively recommend it. From the GEO audit to AI-ready content and ongoing visibility monitoring.

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Our clients

Our clients: J3L, Fair Kiez, HTW Berlin, Neo Fashion, SIB, EUV, Zahnkultur, Lexus, Neustadt, Opel, Universal, Zalando, BTB, Lottili, Mayaciel, E-Solaris, Frau Kruner, Spitzke

Services

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GEO audit & AI visibility analysis

It all starts with taking stock: how present is your brand in AI answers today? We analyze whether and how ChatGPT, Google AI Overviews, Perplexity and Gemini mention your company – and benchmark this against your competition. We also review your SEO foundation, because AI systems prefer content that is also strong organically.

AI visibility status:

We systematically record which questions and prompts surface your brand in AI answers, which sources the systems cite instead, and where competitors push you out. The result is a clear picture of your starting position.

Prompt & question research:

Instead of plain keyword lists, we research the questions your target audience actually asks AI systems – across the entire customer journey. These prompts form the basis for content strategy and success measurement.

Our free AI website check gives you a first impression – the full GEO audit then delivers a prioritized action plan.

  • AI visibility analysis across ChatGPT, AI Overviews, Perplexity & Gemini
  • Competitor benchmark: who gets cited – and why?
  • Prioritized GEO action plan with clear quick wins

AI-ready content & Answer Engine Optimization (AEO)

Generative AI does not reward text volume, but clarity. For your content to be cited in AI answers, it must answer questions precisely, factually and in a well-structured way. That is exactly what we optimize existing pages and create new content for.

Answer structure & extractability:

We structure your content so AI systems can easily understand and reuse it: clear questions as headings, concise core answers in the first sentences, FAQ sections, lists and tables. This turns your pages into the preferred source for answer engines.

Entities & semantic depth:

AI systems think in entities and relationships rather than keywords. We sharpen your topical profile with consistent terminology, verified facts, source references and depth of content – signals that large language models treat as proof of trust.

The result: content that convinces people and is recognized by AI systems as a citable source.

  • Answer-optimized content for AI systems and featured snippets
  • FAQ, list and comparison formats with high citation probability
  • Fact-based copy with sources, figures and E-E-A-T signals

Structured data, llms.txt & the technical GEO foundation

For AI crawlers to find, understand and correctly attribute your content, the technical foundation must be right. We make your website machine-readable – for search engines and large language models alike.

Schema.org & structured data:

With JSON-LD markup for organization, services, FAQs, products and reviews, we give AI systems unambiguous, machine-readable facts about your company. Structured data demonstrably increases the chance of being cited in AI Overviews and AI answers.

AI crawlers & llms.txt:

We configure access for AI crawlers such as GPTBot, PerplexityBot and Google-Extended, set up an llms.txt as a curated guide for language models, and ensure clean page structure, fast load times and semantic HTML.

Where needed, we implement technical measures directly in your website – as an experienced web development agency, we know both sides: code and content.

  • Schema.org markup (organization, service, FAQ, reviews)
  • llms.txt setup and AI crawler configuration
  • Technical SEO as the foundation: performance, structure, indexing

E-E-A-T, digital PR & brand mentions

AI systems recommend brands they trust. That trust is built not only on your website, but everywhere your company is talked about: in trade media, directories, review platforms and communities.

Strengthening E-E-A-T signals:

Experience, Expertise, Authoritativeness, Trust – we make your competence visible: author profiles with credentials, case studies with real results, transparent company information and consistent business data across all platforms.

Building brand mentions:

Large language models learn from the entire web. Through digital PR, guest articles, industry directories and review management, we make sure your brand is present in the sources AI systems derive their recommendations from.

Step by step, your brand becomes the reference AI systems name by default in your field.

  • E-E-A-T optimization: author profiles, credentials, transparency
  • Digital PR and mentions in citable sources
  • Consistent company data and review management

AI monitoring & ongoing GEO support

Generative Engine Optimization is not a one-off project. AI models, answer formats and source preferences change constantly – staying visible requires continuous measurement and adjustment.

Measuring AI visibility:

We regularly track which prompts surface your brand in ChatGPT, AI Overviews, Perplexity and Gemini, how citations and share of voice develop, and how much traffic AI referrals bring to your website.

Continuous optimization:

From the monitoring data we derive concrete actions: new content for unclaimed prompts, updates to existing pages, scaling the strongest formats. This way your AI visibility grows systematically instead of by chance.

With our ongoing GEO support, your brand stays visible even as the AI search landscape keeps evolving. Contact us for a no-obligation quote.

  • Regular AI visibility reports with clear metrics
  • Ongoing content and structure optimization
  • Complete GEO support and strategic consulting
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Frequently asked questions – GEO agency

A GEO agency optimizes your website and content for generative AI search systems such as ChatGPT, Google AI Overviews, Perplexity and Gemini. While classic SEO targets rankings in the blue links, Generative Engine Optimization (GEO) makes AI systems recognize, cite and recommend your brand as a reliable source. This includes a GEO audit, answer-optimized content, structured data, E-E-A-T signals and AI visibility monitoring.

SEO (Search Engine Optimization) optimizes for classic search results and clicks. AEO (Answer Engine Optimization) focuses on direct answers in AI systems and featured snippets. GEO (Generative Engine Optimization) is the broader term: your brand should be present in all AI-generated answers – as a citation, source or recommendation. In practice, all three work together: a strong SEO foundation is the basis for GEO and AEO success.

A one-off GEO audit with an action plan starts at around €1,500; ongoing GEO support including content optimization and AI monitoring starts at €500 per month. The exact scope depends on website size and competition – book a free initial consultation.

First effects such as AI citations or mentions in AI Overviews are often measurable after 6–12 weeks, as AI systems pick up content faster than classic rankings develop. Sustainable AI visibility, however, requires continuous work on content, authority and brand mentions. We make progress transparent with regular visibility reports.

No – GEO complements SEO. Google AI Overviews prefer to cite pages that also rank well organically, and ChatGPT uses search indexes as a source. Investing in Generative Engine Optimization today builds on a solid SEO foundation and secures a head start in a market that is only just emerging.

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React &React NativeDevelopment
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References

View portfolio
Amrit – website for an Indian restaurant in Berlin – project image

Amrit – website for an Indian restaurant in Berlin

Corporate identity, Corporate design, Web design, Web development, WordPress, SEO, Media design

BBSME – school website & corporate design – project image

BBSME – school website & corporate design

Corporate identity, Corporate design, Web design, Web development, WordPress, SEO, Media design

AHRENS Metallbau – website for a metal construction company – project image

AHRENS Metallbau – website for a metal construction company

Corporate identity, Corporate design, Web design, Web development, WordPress, SEO, Media design

Is your website ready for the
AI era?