News

News, insights and updates on web development, SEO, e-commerce and digitalisation.

Abstract browser interface with structured tools for AI agents

AI & Automation22. September 2026

WebMCP: how websites become ready for AI agents

WebMCP in experiment: what structured tools can offer AI agents, which foundations matter now, and how to start a safe pilot.

Illustration of a website with search results and AI symbols for Google AI Overviews and SEO

SEO & AI15. September 2026

Google AI Overviews: What the new SEO guide means

Google explains what matters for AI Overviews and AI Mode: SEO foundations, original content, technical quality and measurement, not supposed AI hacks.

Symbol image for ChatGPT ads: person in a suit holding an AI-labelled chip and a miniature megaphone

AI & Automation19. August 2026

ChatGPT ads launch in Germany and Austria and in Switzerland

OpenAI is bringing ads in ChatGPT to Germany and Austria. Who sees them, how they are labelled, and what applies in Switzerland.

PageSpeed Insights report for a lightweight website with passing Core Web Vitals and scores of 100 for performance, best practices and SEO

Web technologies17. Juli 2026

Lightweight websites: fast, modern, convincing

A website has seconds to convince. Why load time, clarity and technology are connected, and how fast websites win customers.

AI in the enterprise: guide covering every department with governance, risks, and roadmap

AI & Automation9. April 2026

Using AI in your enterprise: every use case, risks, and rollout roadmap

How do enterprises deploy AI strategically? Comprehensive guide covering every function—sales, support, HR, finance, IT, operations, legal, ESG. Includes EU AI Act, governance checklist, OpenClaw, change management, and ROI framework.

Shopify vs. WooCommerce: platform comparison for online stores and businesses

E-Commerce31. März 2026

Shopify vs. WooCommerce: which platform fits when?

Shopify vs. WooCommerce compared: score table, ongoing costs (subscription, transactions, hosting, maintenance), terminology and typical e-commerce scenarios—fact-based guidance.

Web development12. März 2026

How much does a website cost?

Websites range from about €800 (simple) to €50,000+ (complex). Technologies compared: Wix, Jimdo, WordPress, Shopify, WooCommerce, Next.js. Price bands, running costs, freelancer vs. agency—clear guidance.

Prepare your website for AI: structured data, Schema.org and accessible content

AI & Automation11. März 2026

How can I prepare my website for AI?

Bot accessibility matters: AI search engines use your site as a source. llms.txt, WebMCP, Schema.org and accessible content improve visibility in AI answers.